Haircare that starts before split ends begin

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Your hair deserves a skincare routine.

Healthy hair is an inside job.

From Emmy Award-winning hairstylist Daria Wright.

Emmy Award-Winning Hairstylist
Behind the Chair & Behind the Scenes Expertise
Cosmetologist approved formulas
My Own Hair Routine Revealed

One routine. Three steps.

Well-designed formulas that care for hair from the root. Hair health begins within by support from Inside Job. Keep your scalp Level Headed, and help hair Rebound, give it a pep.  

Rebound Peptide Hair Serum, 1 fl oz, by et cetera beauty

Peptide Hair Boosting Serum

Rebound

Hair needs more fullness and vitality? Give it some pep! 

Level Headed Balancing Scalp Serum, 2 fl oz, by et cetera beauty

Balancing Scalp Serum

Level Headed

Scalp hydration and rejuvenation, so hair can flourish.

Inside Job Hair Vitamin Strips, 30 strips, by et cetera beauty

Hair Vitamin Strips

Inside Job

 A jumpstart for your hair in a strip. No pills to swallow.

Start your haircare before you see split ends.

You've been sold products meant to fix, mend and repair your hair once things start going wrong. 

We reverse the routine: Inside Job Hair Vitamin Strips. Level Headed  Balancing Scalp Serum. Rebound Peptide Hair Boosting Serum.

Meet the Founder

Haircare by an Emmy winning hair pro

I'm Daria Wright, an Emmy Award-winning hairstylist/cosmetologist

After decades as a hairstylist, from behind the chair to behind the scenes in TV & Film I'm sharing what I know works, with you.

et cetera is the part nobody mentions: the steps, the habits, and the techniques that make your hair thrive.

Most haircare starts at the end. We start at the beginning.

Level Headed Balancing Scalp Serum, 2 fl oz, by et cetera beauty

You've only been sold part of the story.

When hair routines focus on styling, repair, cover-ups here’s what tends to get skipped: your scalp, the growth cycle, nutrition, and the everyday habits that decide whether hair thrives or struggles.

If you don't nourish and maintain anything that grows, it will suffer. When you do, it thrives.

The Full Routine

Level Headed, Rebound, and Inside Job. Three products that work together, the way a skincare routine does.

Inside Job Hair Vitamin Strips, 30 strips, by et cetera beauty

Inside Job Hair Vitamin Strips

$34.00
Unit price
per 
Level Headed Balancing Scalp Serum, 2 fl oz, by et cetera beauty

Level Headed Balancing Scalp Serum

$55.00
Unit price
per 
Rebound Peptide Hair Serum, 1 fl oz, by et cetera beauty

Rebound Peptide Hair Boosting Serum

$65.00
Unit price
per 

Questions, answered.

THE MANE MIX

Got hair issues? Ask a pro who knows.

No need to guess what works. I know what actually does. 
The Mane Mix is coming: a private space where I answer your hair questions myself. It isn't open yet. Get on the list and you'll be first to get the details.